Pricing Handbook II - From value-based pricing to technology-driven dynamic pricing at Amazon

Optimize your pricing strategy and reach a competitive advantage in pricing by employing the same innovative thinking used in product development!

Recent years have seen a massive increase in innovation in consumer markets. Businesses large and small have created products and services that tailor to every possible need. However, event investing millions into research and development, many companies apply a simplistic and tired approach to pricing these innovative solutions.

Read the e-book to get a deeper understanding of the following:

  • Modern value-based pricing
  • Multiple pricing strategies
  • Optimizing pricing 
  • Pricing strategies will continue to increase in complexity

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